01. Etudes
Autor
Maria Anita Pompili
Autor
Maria Anita Pompili
Trend Research
Through a methodology linked to the mechanism of fashion trends I concluded a complete research starting from a brand of my interest, Études, indicating the topics to suggest to the company for the future collection. I then worked primarily analyzing what the brand had brought on the catwalk, cataloging the collection for colors, materials, fit and details. Below I analyzed the competitors finding micro and macro trends. I looked at what was happening in society, on online platforms, in exhibitions to propose different topics on which the brand could work two years later.
Through a methodology linked to the mechanism of fashion trends I concluded a complete research starting from a brand of my interest, Études, indicating the topics to suggest to the company for the future collection. I then worked primarily analyzing what the brand had brought on the catwalk, cataloging the collection for colors, materials, fit and details. Below I analyzed the competitors finding micro and macro trends. I looked at what was happening in society, on online platforms, in exhibitions to propose different topics on which the brand could work two years later.